/* ============================================================
   AGENTIC LEAD IQ — Direction A · "The Signal"
   Ink · Paper · Signal Orange · Archivo Expanded display
   ============================================================ */

:root {
  --ink:       #15130F;
  --ink-2:     #211E18;
  --ink-3:     #2E2A22;
  --paper:     #F4F1EA;
  --paper-2:   #FBFAF6;
  --signal:    #EE4B1A;
  --signal-d:  #D63E10;
  --stone:     #A9A296;
  --muted:     #6B655C;
  --line:      rgba(21, 19, 15, 0.14);
  --line-2:    rgba(21, 19, 15, 0.08);
  --line-dk:   rgba(255, 255, 255, 0.14);
  --muted-dk:  #9A9488;

  --maxw: 1200px;
  --pad: clamp(20px, 5vw, 64px);

  --f-display: 'Archivo Expanded', 'Archivo', sans-serif;
  --f-sans: 'Archivo', system-ui, sans-serif;
  --f-mono: 'IBM Plex Mono', ui-monospace, monospace;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--f-sans);
  font-size: 18px;
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img { max-width: 100%; display: block; }
a { color: inherit; }
::selection { background: var(--signal); color: #fff; }

/* ---------- Type primitives ---------- */
.kicker {
  font-family: var(--f-mono);
  font-size: 12px;
  letter-spacing: 0.24em;
  text-transform: uppercase;
  color: var(--muted);
  font-weight: 500;
  display: inline-flex;
  align-items: center;
  gap: 10px;
}
.kicker .dot { width: 8px; height: 8px; border-radius: 50%; background: var(--signal); flex-shrink: 0; }
.kicker.on-dark { color: var(--muted-dk); }

.display {
  font-family: var(--f-display);
  font-weight: 900;
  text-transform: uppercase;
  letter-spacing: -0.01em;
  line-height: 0.92;
  margin: 0;
}
.h2 {
  font-family: var(--f-sans);
  font-weight: 800;
  font-size: clamp(30px, 4.4vw, 52px);
  line-height: 1.02;
  letter-spacing: -0.02em;
  margin: 0;
}
.h3 {
  font-family: var(--f-sans);
  font-weight: 700;
  font-size: clamp(20px, 2vw, 24px);
  line-height: 1.15;
  letter-spacing: -0.01em;
  margin: 0;
}
.lede {
  font-size: clamp(18px, 2vw, 22px);
  line-height: 1.5;
  color: var(--ink);
  max-width: 56ch;
  margin: 0;
}
.muted { color: var(--muted); }
.sig { color: var(--signal); }
p { margin: 0 0 1em; }
p:last-child { margin-bottom: 0; }

/* ---------- Layout ---------- */
.container { max-width: var(--maxw); margin: 0 auto; padding-inline: var(--pad); }
.section { padding-block: clamp(64px, 9vw, 128px); position: relative; }
.section--tight { padding-block: clamp(48px, 6vw, 80px); }
.section--ink { background: var(--ink); color: var(--paper-2); }
.section--ink .muted { color: var(--muted-dk); }
.section--ink .kicker { color: var(--muted-dk); }
.section--paper2 { background: var(--paper-2); }

.section-head { max-width: 760px; margin-bottom: clamp(40px, 5vw, 64px); }
.section-head .kicker { margin-bottom: 20px; }
.section-head .h2 { margin-bottom: 18px; }

.rule { height: 3px; background: var(--ink); border: 0; margin: 0; }
.rule--thin { height: 1px; background: var(--line); }
.section--ink .rule { background: var(--paper-2); }

/* ---------- Buttons ---------- */
.btn {
  font-family: var(--f-sans);
  font-weight: 700;
  font-size: 15px;
  letter-spacing: 0.01em;
  padding: 14px 24px;
  border-radius: 4px;
  border: 2px solid var(--ink);
  background: var(--ink);
  color: var(--paper-2);
  cursor: pointer;
  text-decoration: none;
  display: inline-flex;
  align-items: center;
  gap: 10px;
  transition: transform .15s ease, background .15s ease, color .15s ease, box-shadow .15s ease;
  white-space: nowrap;
}
.btn:hover { transform: translateY(-2px); box-shadow: 0 8px 0 -2px rgba(21,19,15,.18); }
.btn--signal { background: var(--signal); border-color: var(--signal); color: #fff; }
.btn--signal:hover { background: var(--signal-d); border-color: var(--signal-d); }
.btn--ghost { background: transparent; color: var(--ink); }
.btn--ghost:hover { background: var(--ink); color: var(--paper-2); }
.btn--ghost-dk { background: transparent; color: var(--paper-2); border-color: var(--paper-2); }
.btn--ghost-dk:hover { background: var(--paper-2); color: var(--ink); }
.btn .arr { font-family: var(--f-mono); }

/* ---------- Nav ---------- */
.nav {
  position: sticky; top: 0; z-index: 50;
  background: rgba(244,241,234,0.82);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--line);
}
.nav-inner {
  display: flex; align-items: center; justify-content: space-between;
  height: 68px; gap: 24px;
}
.brand { display: flex; align-items: center; gap: 11px; text-decoration: none; }
.brand .mark {
  width: 26px; height: 26px; border-radius: 5px; background: var(--signal);
  display: grid; place-items: center; flex-shrink: 0;
}
.brand .mark::after { content: ""; width: 9px; height: 9px; border-radius: 50%; background: #fff; }
.brand .name {
  font-family: var(--f-display); font-weight: 800; text-transform: uppercase;
  font-size: 16px; letter-spacing: 0.005em; line-height: 1;
}
.nav-links { display: flex; align-items: center; gap: 26px; }
.nav-links a {
  font-family: var(--f-mono); font-size: 12.5px; letter-spacing: 0.04em;
  text-decoration: none; color: var(--ink); text-transform: uppercase;
  opacity: .72; transition: opacity .15s; white-space: nowrap;
}
.nav-links a:hover { opacity: 1; }
.nav-cta { display: flex; align-items: center; gap: 14px; }
@media (max-width: 1080px) { .nav-links { display: none; } }

/* ---------- Hero ---------- */
.hero { padding-top: clamp(48px, 7vw, 96px); padding-bottom: clamp(56px, 8vw, 112px); }
.hero-grid {
  display: grid; grid-template-columns: 1.1fr 0.9fr; gap: clamp(36px, 5vw, 72px);
  align-items: center;
}
.hero-title {
  font-family: var(--f-display); font-weight: 900; text-transform: uppercase;
  letter-spacing: -0.012em; line-height: 0.9;
  font-size: clamp(44px, 7.2vw, 96px); margin: 22px 0 0;
}
.hero-sub { margin-top: 26px; max-width: 48ch; }
.hero-actions { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 34px; }
.hero-meta { display: flex; gap: 28px; margin-top: 40px; flex-wrap: wrap; }
.hero-meta .item { }
.hero-meta .num { font-family: var(--f-display); font-weight: 800; font-size: 30px; line-height: 1; }
.hero-meta .lab { font-family: var(--f-mono); font-size: 11px; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); margin-top: 8px; }
@media (max-width: 920px) {
  .hero-grid { grid-template-columns: 1fr; gap: 44px; }
}

/* ---------- Lead card (hero visual) ---------- */
.leadcard {
  background: var(--ink); color: var(--paper-2);
  border-radius: 10px; padding: 26px; box-shadow: 0 30px 60px -28px rgba(21,19,15,.55);
  font-size: 15px;
}
.leadcard .lc-top { display: flex; justify-content: space-between; align-items: flex-start; }
.leadcard .lc-name { font-family: var(--f-sans); font-weight: 700; font-size: 19px; }
.leadcard .lc-role { font-family: var(--f-mono); font-size: 11.5px; letter-spacing: .04em; color: var(--muted-dk); margin-top: 4px; }
.lc-rank {
  font-family: var(--f-display); font-weight: 800; font-size: 13px; letter-spacing: .04em;
  color: #fff; background: var(--signal); padding: 6px 11px; border-radius: 5px;
}
.lc-score { display: flex; align-items: baseline; gap: 12px; margin: 22px 0 6px; }
.lc-score .val { font-family: var(--f-display); font-weight: 900; font-size: 64px; line-height: .85; }
.lc-score .of { font-family: var(--f-mono); font-size: 13px; color: var(--muted-dk); }
.lc-bar { height: 7px; border-radius: 4px; background: rgba(255,255,255,.12); overflow: hidden; margin-bottom: 22px; }
.lc-bar i { display: block; height: 100%; background: var(--signal); border-radius: 4px; }
.lc-label { font-family: var(--f-mono); font-size: 10.5px; letter-spacing: .16em; text-transform: uppercase; color: var(--muted-dk); margin-bottom: 8px; }
.lc-synopsis { line-height: 1.5; font-size: 14.5px; color: #E7E4DC; border-left: 2px solid var(--signal); padding-left: 14px; }
.lc-fields { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; background: var(--line-dk); border-radius: 6px; overflow: hidden; margin-top: 20px; }
.lc-fields div { background: var(--ink-2); padding: 11px 13px; }
.lc-fields .k { font-family: var(--f-mono); font-size: 10px; letter-spacing: .1em; text-transform: uppercase; color: var(--muted-dk); }
.lc-fields .v { font-weight: 600; font-size: 14px; margin-top: 3px; }

/* ---------- Trust bridge (hero visual) ---------- */
.bridgecard { background: var(--ink); color: var(--paper-2); border-radius: 10px; padding: 30px; box-shadow: 0 30px 60px -28px rgba(21,19,15,.55); }
.bc-head { display: flex; align-items: center; gap: 16px; }
.bc-side { font-family: var(--f-mono); font-size: 12px; letter-spacing: .14em; text-transform: uppercase; color: var(--paper-2); white-space: nowrap; }
.bc-side--r { text-align: right; }
.bc-bridge { flex: 1; display: flex; align-items: center; justify-content: center; gap: 9px; position: relative; }
.bc-bridge::before { content: ""; position: absolute; left: 0; right: 0; top: 50%; height: 1px; background: var(--line-dk); }
.bc-bridge i { width: 6px; height: 6px; border-radius: 50%; background: var(--signal); position: relative; }
.bc-shared { text-align: center; padding: 24px 0 22px; border-bottom: 1px solid var(--line-dk); }
.bc-rank { display: inline-block; font-family: var(--f-display); font-weight: 800; font-size: 12px; letter-spacing: .04em; color: #fff; background: var(--signal); padding: 5px 11px; border-radius: 5px; }
.bc-score { display: flex; align-items: baseline; justify-content: center; gap: 10px; margin-top: 14px; }
.bc-score .val { font-family: var(--f-display); font-weight: 900; font-size: 72px; line-height: .85; }
.bc-score .of { font-family: var(--f-mono); font-size: 14px; color: var(--muted-dk); }
.bc-cap { font-family: var(--f-mono); font-size: 11px; letter-spacing: .12em; text-transform: uppercase; color: var(--muted-dk); margin-top: 12px; }
.bc-trail { margin-top: 22px; }
.bc-trail-h { font-family: var(--f-mono); font-size: 10.5px; letter-spacing: .16em; text-transform: uppercase; color: var(--muted-dk); margin-bottom: 14px; }
.bc-trail ul { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 11px; }
.bc-trail li { position: relative; padding-left: 20px; font-size: 14.5px; line-height: 1.45; color: #E7E4DC; }
.bc-trail li::before { content: ""; position: absolute; left: 0; top: 7px; width: 7px; height: 7px; border-radius: 2px; background: var(--signal); }

/* ---------- Trust pillars (the "why" band) ---------- */
.trust-band { margin-top: clamp(46px, 6vw, 78px); }
.trust-pillars { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: 10px; overflow: hidden; }
.pillar { background: var(--paper); padding: 30px 30px 34px; }
.pillar .p-num { font-family: var(--f-mono); font-size: 11.5px; letter-spacing: .08em; text-transform: uppercase; color: var(--signal); margin-bottom: 16px; }
.pillar h3 { font-family: var(--f-display); font-weight: 800; font-size: 21px; letter-spacing: -0.01em; margin-bottom: 10px; line-height: 1.1; }
.pillar p { font-size: 15px; line-height: 1.5; color: var(--muted); }
@media (max-width: 820px) { .trust-pillars { grid-template-columns: 1fr; } }

/* ---------- Account journey (timeline) ---------- */
.journey-wrap { max-width: 820px; margin: 0 auto; }
.journey-head { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: 10px; overflow: hidden; margin-bottom: 40px; }
.journey-head .jh-item { background: var(--paper); padding: 20px 24px; }
.journey-head .jh-k { font-family: var(--f-mono); font-size: 10.5px; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); margin-bottom: 8px; }
.journey-head .jh-v { font-family: var(--f-display); font-weight: 800; font-size: 19px; letter-spacing: -0.01em; }
.journey { position: relative; padding-left: 4px; }
.journey::before { content: ""; position: absolute; left: 23px; top: 6px; bottom: 30px; width: 2px; background: var(--line); }
.tl-phase { font-family: var(--f-mono); font-size: 11px; letter-spacing: .14em; text-transform: uppercase; color: var(--signal); margin: 4px 0 18px 64px; }
.tl-phase + .tl-item { margin-top: 0; }
.journey .tl-phase:not(:first-child) { margin-top: 30px; }
.tl-item { position: relative; display: grid; grid-template-columns: 46px 1fr; gap: 22px; padding: 11px 0; }
.tl-marker { width: 46px; height: 46px; border-radius: 50%; background: var(--paper-2); border: 1px solid var(--line); display: grid; place-items: center; color: var(--muted); position: relative; z-index: 1; }
.tl-marker svg { width: 21px; height: 21px; stroke: currentColor; fill: none; stroke-width: 1.6; stroke-linecap: round; stroke-linejoin: round; }
.tl-body { padding-top: 3px; }
.tl-meta { font-family: var(--f-mono); font-size: 10.5px; letter-spacing: .1em; text-transform: uppercase; color: var(--muted); margin-bottom: 5px; }
.tl-title { font-weight: 600; font-size: 16.5px; line-height: 1.4; color: var(--ink); }
.tl-title .hl { color: var(--signal); font-weight: 700; white-space: nowrap; }
.tl-who { font-size: 14px; color: var(--muted); margin-top: 5px; }
.tl-who .who-name { color: var(--ink); font-weight: 600; }
.tl-item.key .tl-marker { background: var(--signal); border-color: var(--signal); color: #fff; box-shadow: 0 0 0 5px rgba(238,75,26,.14); }
.tl-item.key .tl-meta { color: var(--signal); }
.tl-item.key .tl-title { font-family: var(--f-display); font-weight: 800; font-size: 19px; letter-spacing: -0.01em; }
.journey-note { max-width: 760px; margin: 36px auto 0; padding: 22px 26px; background: var(--paper); border-left: 3px solid var(--signal); border-radius: 0 8px 8px 0; font-size: 16px; line-height: 1.55; color: var(--ink); }
@media (max-width: 640px) {
  .journey-head { grid-template-columns: 1fr; }
  .tl-phase { margin-left: 0; }
}

/* ---------- Generic card grids ---------- */
.grid { display: grid; gap: clamp(16px, 2vw, 24px); }
.grid-2 { grid-template-columns: repeat(2, 1fr); }
.grid-3 { grid-template-columns: repeat(3, 1fr); }
.grid-4 { grid-template-columns: repeat(4, 1fr); }
@media (max-width: 900px) { .grid-3, .grid-4 { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 600px) { .grid-2, .grid-3, .grid-4 { grid-template-columns: 1fr; } }

.card {
  background: var(--paper-2); border: 1px solid var(--line);
  border-radius: 8px; padding: 28px;
}
.section--ink .card { background: var(--ink-2); border-color: var(--line-dk); }
.section--paper2 .card { background: var(--paper); }
.card .idx { font-family: var(--f-mono); font-size: 12px; color: var(--signal); letter-spacing: .1em; margin-bottom: 16px; }
.card .h3 { margin-bottom: 10px; }
.card p { font-size: 15.5px; color: var(--muted); line-height: 1.5; }
.section--ink .card p { color: var(--muted-dk); }

/* ---------- Problem list ---------- */
.problem-grid { display: grid; grid-template-columns: 1.05fr 0.95fr; gap: clamp(40px, 5vw, 72px); align-items: start; }
@media (max-width: 880px) { .problem-grid { grid-template-columns: 1fr; gap: 40px; } }
.cost-list { display: flex; flex-direction: column; }
.cost-item { display: grid; grid-template-columns: auto 1fr; gap: 18px; padding: 20px 0; border-top: 1px solid var(--line); }
.cost-item:last-child { border-bottom: 1px solid var(--line); }
.cost-item .ci-num { font-family: var(--f-mono); font-size: 13px; color: var(--signal); padding-top: 3px; }
.cost-item .ci-t { font-weight: 700; font-size: 17px; margin-bottom: 4px; }
.cost-item .ci-d { font-size: 15px; color: var(--muted); line-height: 1.45; }

/* ---------- Solution (two outputs, dark) ---------- */
.outputs { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(20px, 3vw, 40px); }
@media (max-width: 820px) { .outputs { grid-template-columns: 1fr; } }
.output {
  border: 1px solid var(--line-dk); border-radius: 10px; padding: 34px;
  background: var(--ink-2); position: relative; overflow: hidden;
}
.output .o-num { font-family: var(--f-mono); font-size: 12px; color: var(--signal); letter-spacing: .14em; }
.output .o-t { font-family: var(--f-sans); font-weight: 800; font-size: 26px; letter-spacing: -.01em; margin: 14px 0 12px; }
.output .o-d { color: var(--muted-dk); font-size: 16px; line-height: 1.5; }
.tier-pills { display: flex; gap: 8px; margin-top: 20px; }
.tier-pills span {
  font-family: var(--f-mono); font-size: 12px; padding: 6px 12px; border-radius: 20px;
  border: 1px solid var(--line-dk); color: var(--paper-2);
}
.tier-pills span.hot { background: var(--signal); border-color: var(--signal); color: #fff; }

/* ---------- Signals (3 families) ---------- */
.signal-col h3 { display: flex; align-items: center; gap: 12px; margin-bottom: 6px; }
.signal-col .sc-sub { font-family: var(--f-mono); font-size: 12px; letter-spacing: .08em; color: var(--signal); text-transform: uppercase; margin-bottom: 18px; }
.signal-col ul { list-style: none; margin: 0; padding: 0; }
.signal-col li { padding: 12px 0; border-top: 1px solid var(--line); font-size: 15.5px; display: flex; gap: 10px; align-items: baseline; }
.signal-col li::before { content: "→"; color: var(--signal); font-family: var(--f-mono); font-size: 13px; }

/* ---------- Math steps ---------- */
.math-grid { display: grid; grid-template-columns: 0.8fr 1.2fr; gap: clamp(40px, 5vw, 72px); align-items: center; }
@media (max-width: 880px) { .math-grid { grid-template-columns: 1fr; } }
.steps { counter-reset: step; }
.step { display: grid; grid-template-columns: auto 1fr; gap: 18px; padding: 16px 0; border-top: 1px solid var(--line-dk); align-items: baseline; }
.step .s-num { font-family: var(--f-mono); font-size: 13px; color: var(--signal); }
.step .s-t { font-size: 16.5px; line-height: 1.45; }
.bayes {
  background: var(--ink-2); border: 1px solid var(--line-dk); border-radius: 12px;
  padding: 40px 34px; text-align: center;
}
.bayes .eq { font-family: var(--f-mono); font-size: clamp(20px, 3vw, 30px); color: var(--paper-2); letter-spacing: .02em; }
.bayes .eq .sig { color: var(--signal); }
.bayes .cap { font-family: var(--f-mono); font-size: 12px; color: var(--muted-dk); margin-top: 22px; letter-spacing: .06em; }
.loop-badge { display: inline-flex; align-items: center; gap: 8px; margin-top: 26px; font-family: var(--f-mono); font-size: 12px; color: var(--signal); border: 1px solid var(--signal); border-radius: 20px; padding: 7px 14px; }

/* ---------- Two-tier ---------- */
.tiers2 { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(20px, 3vw, 32px); }
@media (max-width: 820px) { .tiers2 { grid-template-columns: 1fr; } }
.tier2 { border: 1px solid var(--line); border-radius: 10px; padding: 32px; background: var(--paper-2); }
.tier2 .t-head { display: flex; justify-content: space-between; align-items: center; margin-bottom: 20px; }
.tier2 .t-tag { font-family: var(--f-mono); font-size: 11.5px; letter-spacing: .12em; color: var(--muted); text-transform: uppercase; }
.tier2 .t-name { font-family: var(--f-sans); font-weight: 800; font-size: 24px; letter-spacing: -.01em; }
.tier2 .t-pill { font-family: var(--f-mono); font-size: 11px; padding: 5px 10px; border-radius: 5px; background: var(--ink); color: var(--paper-2); letter-spacing: .06em; }
.tier2 .t-pill.on { background: var(--signal); }
.tier2 ul { list-style: none; padding: 0; margin: 0; }
.tier2 li { padding: 11px 0; border-top: 1px solid var(--line); font-size: 15.5px; color: var(--ink); display: flex; gap: 10px; }
.tier2 li::before { content: "—"; color: var(--signal); }

/* ---------- In production (dashboard mock) ---------- */
.prod-grid { display: grid; grid-template-columns: 1.25fr 0.75fr; gap: clamp(28px, 4vw, 48px); align-items: stretch; }
@media (max-width: 960px) { .prod-grid { grid-template-columns: 1fr; } }
.win {
  background: var(--ink); border-radius: 12px; overflow: hidden; color: var(--paper-2);
  box-shadow: 0 30px 60px -30px rgba(21,19,15,.5); border: 1px solid var(--line-dk);
}
.win-bar { display: flex; align-items: center; gap: 7px; padding: 12px 16px; border-bottom: 1px solid var(--line-dk); background: var(--ink-2); }
.win-bar i { width: 11px; height: 11px; border-radius: 50%; background: #3A3631; }
.win-bar .ttl { font-family: var(--f-mono); font-size: 11.5px; color: var(--muted-dk); margin-left: 10px; letter-spacing: .04em; }
.win-body { padding: 8px 0; }
.dash-row {
  display: grid; grid-template-columns: 44px 1.4fr 1fr 0.8fr 0.7fr; gap: 12px; align-items: center;
  padding: 13px 18px; border-bottom: 1px solid var(--line-dk); font-size: 14px;
}
.dash-row.head { font-family: var(--f-mono); font-size: 10.5px; letter-spacing: .1em; text-transform: uppercase; color: var(--muted-dk); }
.dash-row .nm { font-weight: 600; }
.dash-row .co { color: var(--muted-dk); font-size: 13px; }
.rankchip { font-family: var(--f-display); font-weight: 800; font-size: 11.5px; padding: 4px 8px; border-radius: 4px; text-align: center; }
.rankchip.a1 { background: var(--signal); color: #fff; }
.rankchip.a2 { background: #C9601F; color: #fff; }
.rankchip.a3 { background: var(--ink-3); color: var(--paper-2); }
.scorepill { font-family: var(--f-mono); font-weight: 600; }
.dash-row.sel { background: rgba(238,75,26,0.08); }

.crm-card { background: var(--paper-2); border: 1px solid var(--line); border-radius: 12px; padding: 26px; }
.crm-card .crm-h { display: flex; justify-content: space-between; align-items: center; border-bottom: 1px solid var(--line); padding-bottom: 14px; margin-bottom: 16px; }
.crm-card .crm-h .t { font-family: var(--f-mono); font-size: 11px; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); }
.crm-field { display: flex; justify-content: space-between; gap: 14px; padding: 9px 0; font-size: 14.5px; border-bottom: 1px solid var(--line-2); }
.crm-field .k { color: var(--muted); font-family: var(--f-mono); font-size: 12px; letter-spacing: .04em; }
.crm-field .v { font-weight: 600; text-align: right; }
.crm-synopsis { margin-top: 18px; background: var(--paper); border-radius: 8px; padding: 16px; border-left: 3px solid var(--signal); }
.crm-synopsis .lab { font-family: var(--f-mono); font-size: 10.5px; letter-spacing: .12em; text-transform: uppercase; color: var(--signal); margin-bottom: 8px; }
.crm-synopsis p { font-size: 14px; line-height: 1.5; color: var(--ink); }

/* ---------- Outcomes ---------- */
.outcome { padding: 30px; border: 1px solid var(--line-dk); border-radius: 10px; }
.outcome .oc-i { font-family: var(--f-mono); font-size: 12px; color: var(--signal); letter-spacing: .12em; margin-bottom: 16px; }
.outcome .oc-t { font-weight: 800; font-size: 20px; letter-spacing: -.01em; margin-bottom: 10px; }
.outcome .oc-d { font-size: 15px; color: var(--muted-dk); line-height: 1.5; }

/* ---------- ROI calculator ---------- */
.roi-wrap {
  background: var(--ink); color: var(--paper-2); border-radius: 16px;
  padding: clamp(26px, 4vw, 48px); box-shadow: 0 40px 80px -40px rgba(21,19,15,.5);
}
.roi-grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(28px, 4vw, 56px); }
@media (max-width: 900px) { .roi-grid { grid-template-columns: 1fr; gap: 36px; } }
.roi-col-title { font-family: var(--f-mono); font-size: 11.5px; letter-spacing: .14em; text-transform: uppercase; color: var(--muted-dk); margin-bottom: 8px; }

.roi-row { display: grid; grid-template-columns: 1fr auto; align-items: center; gap: 16px; padding: 14px 0; border-top: 1px solid var(--line-dk); }
.roi-row .lab { font-size: 15px; }
.roi-row.calc { color: var(--muted-dk); }
.roi-row.calc .lab::before { content: "= "; color: var(--signal); font-family: var(--f-mono); }
.roi-input {
  font-family: var(--f-mono); font-size: 16px; font-weight: 600;
  background: var(--ink-2); border: 1px solid var(--line-dk); color: var(--paper-2);
  border-radius: 6px; padding: 9px 12px; width: 110px; text-align: right;
}
.roi-input:focus { outline: none; border-color: var(--signal); }
.roi-affix { display: inline-flex; align-items: center; gap: 6px; }
.roi-affix .unit { font-family: var(--f-mono); color: var(--muted-dk); font-size: 14px; }
.roi-calc-val { font-family: var(--f-mono); font-size: 16px; font-weight: 600; color: var(--paper-2); }

.roi-levers { margin-top: 8px; }
.lever-block { padding: 20px 0; border-top: 1px solid var(--line-dk); }
.lever-top { display: flex; justify-content: space-between; align-items: baseline; margin-bottom: 14px; }
.lever-top .lt { font-size: 15px; }
.lever-top .lv { font-family: var(--f-display); font-weight: 800; font-size: 22px; color: var(--signal); }
input[type="range"].slider {
  -webkit-appearance: none; appearance: none; width: 100%; height: 4px;
  background: var(--line-dk); border-radius: 4px; outline: none;
}
input[type="range"].slider::-webkit-slider-thumb {
  -webkit-appearance: none; appearance: none; width: 22px; height: 22px; border-radius: 50%;
  background: var(--signal); cursor: pointer; border: 3px solid var(--ink);
}
input[type="range"].slider::-moz-range-thumb {
  width: 22px; height: 22px; border-radius: 50%; background: var(--signal); cursor: pointer; border: 3px solid var(--ink);
}
.lever-cap { font-family: var(--f-mono); font-size: 11.5px; color: var(--muted-dk); margin-top: 12px; line-height: 1.5; }
.invest-presets { display: flex; gap: 8px; margin: 14px 0; flex-wrap: wrap; }
.invest-presets button {
  font-family: var(--f-mono); font-size: 13px; padding: 9px 14px; border-radius: 6px;
  background: var(--ink-2); border: 1px solid var(--line-dk); color: var(--paper-2); cursor: pointer;
  transition: all .15s;
}
.invest-presets button:hover { border-color: var(--signal); }
.invest-presets button.active { background: var(--signal); border-color: var(--signal); color: #fff; }

.roi-results { background: var(--ink-2); border: 1px solid var(--line-dk); border-radius: 12px; padding: clamp(22px, 3vw, 34px); }
.result-pair { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; margin-bottom: 26px; }
.result-big .rb-lab { font-family: var(--f-mono); font-size: 11px; letter-spacing: .12em; text-transform: uppercase; color: var(--muted-dk); margin-bottom: 8px; }
.result-big .rb-val { font-family: var(--f-display); font-weight: 900; font-size: clamp(40px, 6vw, 58px); line-height: .9; color: var(--signal); }
.bars { margin: 8px 0 22px; }
.bar-row { margin-bottom: 16px; }
.bar-row .br-top { display: flex; justify-content: space-between; font-size: 13.5px; margin-bottom: 7px; }
.bar-row .br-top .br-lab { font-family: var(--f-mono); font-size: 11px; letter-spacing: .08em; text-transform: uppercase; color: var(--muted-dk); }
.bar-row .br-top .br-val { font-weight: 700; font-family: var(--f-mono); }
.bar-track { height: 22px; background: var(--ink); border-radius: 5px; overflow: hidden; }
.bar-track i { display: block; height: 100%; border-radius: 5px; transition: width .4s cubic-bezier(.4,0,.2,1); }
.bar-track i.base { background: var(--stone); }
.bar-track i.lift { background: var(--signal); }
.roi-mini { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; background: var(--line-dk); border-radius: 8px; overflow: hidden; }
.roi-mini div { background: var(--ink); padding: 16px; }
.roi-mini .mlab { font-family: var(--f-mono); font-size: 10.5px; letter-spacing: .1em; text-transform: uppercase; color: var(--muted-dk); }
.roi-mini .mval { font-family: var(--f-display); font-weight: 800; font-size: 26px; margin-top: 6px; }
.roi-foot { font-family: var(--f-mono); font-size: 11.5px; color: var(--muted-dk); line-height: 1.6; margin-top: 22px; }

/* ---------- Engagement phases ---------- */
.phases { display: grid; grid-template-columns: repeat(3, 1fr); gap: clamp(16px, 2vw, 24px); }
@media (max-width: 880px) { .phases { grid-template-columns: 1fr; } }
.phase { border: 1px solid var(--line); border-radius: 10px; padding: 30px; background: var(--paper-2); display: flex; flex-direction: column; }
.phase .ph-rom { font-family: var(--f-display); font-weight: 900; font-size: 34px; color: var(--signal); line-height: 1; }
.phase .ph-when { font-family: var(--f-mono); font-size: 11px; letter-spacing: .1em; text-transform: uppercase; color: var(--muted); margin: 16px 0 6px; }
.phase .ph-name { font-weight: 800; font-size: 21px; letter-spacing: -.01em; margin-bottom: 6px; }
.phase .ph-price { font-family: var(--f-mono); font-size: 13px; color: var(--signal); margin-bottom: 14px; }
.phase .ph-d { font-size: 15px; color: var(--muted); line-height: 1.45; margin-bottom: 18px; flex: 1; }
.phase .ph-tags { display: flex; flex-wrap: wrap; gap: 7px; }
.phase .ph-tags span { font-family: var(--f-mono); font-size: 11px; padding: 5px 9px; border-radius: 4px; background: var(--paper); border: 1px solid var(--line); color: var(--muted); }

.pilot { display: grid; grid-template-columns: auto 1fr auto; gap: 28px; align-items: center; background: var(--ink); color: var(--paper-2); border-radius: 12px; padding: 34px; margin-top: 24px; }
.pilot--nopr { grid-template-columns: 1fr auto; }
@media (max-width: 820px) { .pilot, .pilot--nopr { grid-template-columns: 1fr; gap: 18px; text-align: left; } }
.pilot .p-price { font-family: var(--f-display); font-weight: 900; font-size: 48px; color: var(--signal); line-height: .9; }
.pilot .p-price small { display: block; font-family: var(--f-mono); font-size: 12px; color: var(--muted-dk); font-weight: 400; margin-top: 8px; letter-spacing: .06em; }
.pilot .p-t { font-weight: 800; font-size: 22px; margin-bottom: 8px; }
.pilot .p-d { color: var(--muted-dk); font-size: 15px; max-width: 52ch; }

.tier-strip { display: grid; grid-template-columns: repeat(3,1fr); gap: 16px; margin-top: 24px; }
@media (max-width: 820px) { .tier-strip { grid-template-columns: 1fr; } }
.tier-strip .ts { border: 1px solid var(--line); border-radius: 10px; padding: 24px; }
.tier-strip .ts .name { font-weight: 800; font-size: 19px; }
.tier-strip .ts .when { font-family: var(--f-mono); font-size: 11.5px; color: var(--signal); margin: 6px 0 14px; letter-spacing: .04em; }
.tier-strip .ts ul { list-style: none; margin: 0; padding: 0; }
.tier-strip .ts li { font-size: 14px; color: var(--muted); padding: 6px 0; border-top: 1px solid var(--line-2); }

/* ---------- About ---------- */
.people { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(24px, 3vw, 40px); }
@media (max-width: 760px) { .people { grid-template-columns: 1fr; } }
.person { display: grid; grid-template-columns: auto 1fr; gap: 24px; align-items: start; }
.avatar {
  width: 84px; height: 84px; border-radius: 8px; background: var(--ink); color: var(--paper-2);
  display: grid; place-items: center; font-family: var(--f-display); font-weight: 900; font-size: 28px; flex-shrink: 0;
}
.avatar.sig { background: var(--signal); color: #fff; }
.person-photo {
  width: 112px; height: 140px; border-radius: 8px; overflow: hidden; flex-shrink: 0;
  background: var(--ink); border: 1px solid var(--line);
  box-shadow: 0 16px 32px -22px rgba(21,19,15,.5);
  display: grid; place-items: center;
}
.person-photo img { width: 100%; height: 100%; object-fit: cover; object-position: center top; }
.person-photo .ph-initials {
  font-family: var(--f-display); font-weight: 900; font-size: 34px; color: var(--signal); letter-spacing: .02em;
}
@media (max-width: 480px) {
  .person { grid-template-columns: 1fr; }
  .person-photo { width: 100px; height: 124px; }
}
.person .p-name { font-weight: 800; font-size: 22px; letter-spacing: -.01em; }
.person .p-role { font-family: var(--f-mono); font-size: 11.5px; letter-spacing: .08em; text-transform: uppercase; color: var(--signal); margin: 6px 0 12px; }
.person .p-bio { font-size: 15px; color: var(--muted); line-height: 1.55; }
.person .p-links { display: flex; gap: 14px; margin-top: 12px; font-family: var(--f-mono); font-size: 12.5px; }
.person .p-links a { color: var(--ink); }

/* ---------- CTA / contact ---------- */
.cta-grid { display: grid; grid-template-columns: 1.1fr 0.9fr; gap: clamp(36px, 5vw, 72px); align-items: center; }
@media (max-width: 860px) { .cta-grid { grid-template-columns: 1fr; gap: 36px; } }
.contact-card { border: 1px solid var(--line-dk); border-radius: 12px; padding: 32px; }
.contact-row { display: flex; justify-content: space-between; gap: 16px; padding: 15px 0; border-top: 1px solid var(--line-dk); font-size: 15.5px; }
.contact-row:first-child { border-top: 0; padding-top: 0; }
.contact-row .k { font-family: var(--f-mono); font-size: 12px; letter-spacing: .08em; text-transform: uppercase; color: var(--muted-dk); }
.contact-row .v { font-weight: 600; text-align: right; }
.contact-row .v a { color: var(--signal); text-decoration: none; }

/* ---------- Profile photo ---------- */
.profile-photo {
  width: 100%; aspect-ratio: 4 / 5; border-radius: 12px;
  background: var(--ink);
  border: 1px solid var(--line);
  position: relative; overflow: hidden;
  box-shadow: 0 30px 60px -34px rgba(21,19,15,.5);
}
.profile-photo img { width: 100%; height: 100%; object-fit: cover; object-position: center top; }

/* ---------- Resource cards ---------- */
.resource { text-decoration: none; display: flex; flex-direction: column; transition: transform .15s ease, border-color .15s ease, box-shadow .15s ease; }
.resource:hover { transform: translateY(-3px); border-color: var(--signal); box-shadow: 0 16px 30px -20px rgba(21,19,15,.4); }
.resource .h3 { margin-bottom: 10px; }
.resource p { flex: 1; }
.res-foot { font-family: var(--f-mono); font-size: 12px; letter-spacing: .08em; text-transform: uppercase; color: var(--signal); margin-top: 20px; padding-top: 16px; border-top: 1px solid var(--line); display: flex; align-items: center; gap: 8px; }
.resource--signal { background: var(--signal); border-color: var(--signal); }
.resource--signal .idx, .resource--signal .h3, .resource--signal .res-foot { color: #fff; }
.resource--signal p { color: rgba(255,255,255,.88); }
.resource--signal .res-foot { border-top-color: rgba(255,255,255,.3); }
.resource--signal:hover { border-color: #fff; }

/* ---------- Insights / media ---------- */
.media-card { display: flex; flex-direction: column; background: var(--paper); border: 1px solid var(--line); border-radius: 8px; overflow: hidden; }
.video-facade {
  position: relative; display: block; width: 100%; aspect-ratio: 16 / 9; padding: 0; margin: 0;
  border: 0; cursor: pointer; background: var(--ink); overflow: hidden;
}
.video-facade img { width: 100%; height: 100%; object-fit: cover; transition: transform .4s ease, opacity .2s ease; }
.video-facade:hover img { transform: scale(1.04); opacity: .88; }
.video-facade .play {
  position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%);
  width: 58px; height: 58px; border-radius: 50%; background: var(--signal);
  display: grid; place-items: center; box-shadow: 0 8px 24px -6px rgba(0,0,0,.5); transition: transform .15s ease, background .15s ease;
}
.video-facade:hover .play { transform: translate(-50%, -50%) scale(1.08); background: var(--signal-d); }
.video-facade .play::after { content: ""; width: 0; height: 0; margin-left: 4px; border-style: solid; border-width: 11px 0 11px 18px; border-color: transparent transparent transparent #fff; }
.video-facade.soon { display: grid; place-items: center; cursor: default; background: var(--ink-2); }
.video-facade.soon .muted-play { width: 58px; height: 58px; border-radius: 50%; background: var(--ink-3); display: grid; place-items: center; }
.video-facade.soon .muted-play::after { content: ""; width: 0; height: 0; margin-left: 4px; border-style: solid; border-width: 11px 0 11px 18px; border-color: transparent transparent transparent var(--muted-dk); }
.video-facade.soon .soon-tag { position: absolute; bottom: 14px; font-family: var(--f-mono); font-size: 11px; letter-spacing: .14em; text-transform: uppercase; color: var(--muted-dk); }
.video-iframe { width: 100%; aspect-ratio: 16 / 9; border: 0; display: block; background: #000; }
.media-meta { padding: 22px 24px 26px; }
.media-meta .idx { font-family: var(--f-mono); font-size: 11px; letter-spacing: .1em; text-transform: uppercase; color: var(--signal); margin-bottom: 12px; }
.media-meta .h3 { margin-bottom: 8px; }
.media-meta p { font-size: 14.5px; color: var(--muted); line-height: 1.5; }
.watch-link { display: inline-block; margin-top: 14px; font-family: var(--f-mono); font-size: 11px; letter-spacing: .1em; text-transform: uppercase; color: var(--signal); text-decoration: none; border-bottom: 1px solid transparent; transition: border-color .15s ease; }
.watch-link:hover { border-bottom-color: var(--signal); }
.watch-links { display: flex; flex-wrap: wrap; gap: 18px; margin-top: 14px; }
.watch-links .watch-link { margin-top: 0; }

/* LinkedIn cover facade */
.li-cover { position: absolute; inset: 0; display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 16px; background: linear-gradient(150deg, #1b1a16 0%, #2a2823 100%); }
.li-cover .li-mark { width: 52px; height: 52px; border-radius: 9px; background: var(--paper-2); color: var(--ink); display: grid; place-items: center; font-family: var(--f-display); font-weight: 800; font-size: 24px; }
.li-cover .li-names { font-family: var(--f-mono); font-size: 12px; letter-spacing: .12em; text-transform: uppercase; color: var(--paper-2); }
.li-cover .li-names .x { color: var(--signal); margin: 0 4px; }
.li-facade:hover .li-cover { filter: brightness(1.08); }

/* LinkedIn lightbox */
.li-modal { position: fixed; inset: 0; z-index: 200; display: none; }
.li-modal[aria-hidden="false"] { display: block; }
.li-modal-backdrop { position: absolute; inset: 0; background: rgba(21,19,15,.72); backdrop-filter: blur(3px); }
.li-modal-inner { position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); width: min(92vw, 540px); }
.li-modal-frame { background: #fff; border-radius: 10px; overflow: hidden; box-shadow: 0 30px 80px -20px rgba(0,0,0,.6); }
.li-modal-frame iframe { display: block; width: 100%; height: min(80vh, 660px); border: 0; }
.li-modal-close { position: absolute; top: -42px; right: 0; width: 34px; height: 34px; border-radius: 50%; border: 0; background: var(--paper-2); color: var(--ink); font-size: 15px; cursor: pointer; display: grid; place-items: center; }
.li-modal-close:hover { background: var(--signal); color: #fff; }

.media-card.newsletter { text-decoration: none; padding: 0; display: flex; flex-direction: column; transition: transform .15s ease, border-color .15s ease, box-shadow .15s ease; }
.media-card.newsletter:hover { transform: translateY(-3px); border-color: var(--signal); box-shadow: 0 16px 30px -20px rgba(21,19,15,.4); }
.news-banner { width: 100%; aspect-ratio: 16 / 9; overflow: hidden; background: var(--ink); }
.news-banner img { width: 100%; height: 100%; object-fit: cover; transition: transform .4s ease; }
.media-card.newsletter:hover .news-banner img { transform: scale(1.04); }
.media-card.newsletter .res-foot { margin-top: 20px; }

/* ---------- Animation wrapper & play facade ---------- */
.animation-wrap { max-width: 1200px; margin: 0 auto; }
.animation-facade { position: relative; width: 100%; padding-top: 56.25%; /* 16:9 */ background: #000; border-radius: 12px; overflow: hidden; cursor: pointer; box-shadow: 0 20px 50px -20px rgba(21,19,15,0.2); }
.animation-facade::before { content: ""; position: absolute; inset: 0; background: url('data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 240 160"><rect width="240" height="160" fill="%230D0E11"/><circle cx="120" cy="80" r="30" fill="%233D7BFF" opacity="0.9"/><path d="M 110 75 L 130 85 L 110 95 Z" fill="%230D0E11"/><text x="120" y="130" font-family="sans-serif" font-size="12" font-weight="bold" fill="%23ECEDEE" text-anchor="middle">Agentic Lead IQ</text></svg>') center / cover; }
.animation-facade:hover::before { opacity: 0.92; }
.anim-play { position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); width: 68px; height: 68px; border-radius: 50%; background: var(--signal); display: grid; place-items: center; box-shadow: 0 12px 32px -8px rgba(238,75,26,0.35); z-index: 10; transition: transform .2s ease, background .2s ease; }
.anim-play::after { content: ""; width: 0; height: 0; border-style: solid; border-width: 14px 0 14px 24px; border-color: transparent transparent transparent #fff; margin-left: 5px; }
.animation-facade:hover .anim-play { transform: translate(-50%, -50%) scale(1.1); background: var(--signal-d); }
.animation-wrap.playing .animation-facade { display: none; }
.animation-wrap iframe { width: 100%; height: 600px; border: 0; border-radius: 12px; display: none; box-shadow: 0 20px 50px -20px rgba(21,19,15,0.2); }
.animation-wrap.playing iframe { display: block; }

/* ---------- Footer ---------- */
.footer { background: var(--ink); color: var(--muted-dk); padding-block: 40px; }
.footer-inner { display: flex; justify-content: space-between; align-items: center; gap: 20px; flex-wrap: wrap; font-family: var(--f-mono); font-size: 12px; letter-spacing: .04em; }
.footer-inner .brand .name { color: var(--paper-2); font-size: 15px; }

/* ---------- Reveal animation ---------- */
@media (prefers-reduced-motion: no-preference) {
  .reveal { opacity: 0; transform: translateY(22px); transition: opacity .7s ease, transform .7s ease; }
  .reveal.in { opacity: 1; transform: none; }
}